PRESS RELEASE
PRESS RELEASE
New Edge Microbials is pleased to announce the appointment of Tom Frost as Territory Sales and Development Manager for Western Australia and South Australia.
Tom joins NEM with more than a decade of experience in the agricultural sector. Growing up on a family farm in Western Australia, he has built a career across sales, customer support and product delivery — bringing a practical, grower-focused perspective.
With extensive experience across both Western Australia and South Australia, Tom has developed strong relationships with growers and distribution partners.
He is passionate about helping producers maximise crop performance while improving long-term soil health through practical, science-backed agricultural solutions.
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As the agricultural sector continues to evolve, the need for innovative solutions that promote sustainability, and crop resilience has never been more critical. In this context, the recent collaboration between New Edge Microbials (NEM) and global leader Lallemand heralds a new era for growers in Australia and New Zealand.
